news

Read here the column of our media partner MilK Decoration; Style et inspiration pour la familie contemporaine.

Azure, sky blue, mallard blue, cerulean, electric blue, indigo, powder blue or turquoise. With all these shades, blue is definitely THE colour to use in your interior decor, read more

Meeting the increasing demand from the market, we are currently exploring a basic alternative for debutants in the Object+ segment. This new possibility in Object+ is aimed at little creative brands for whom a regular stands is too big or just out of reach. Kleine fabriek is firmly committed to offer a convenient framework also for these gems.

Kleine fabriek is in continuous dialogue with the market and always aspires to turn new developments into made-to-measure solutions. For instance, room is created for a selected number of newcomers, small yet inspiring start-ups, single product brands or exclusive sub-labels. In the light of its successful introduction last winter, the new platform Sta(i)rs for debutants in the Star area will be extended.

On 7 & 8 July 2013, the 17th ‘kleine fabriek’ will take place in the well-known surrounding of the Amsterdam RAI. International children’s trade fair kleine fabriek, organised by Modefabriek BV since 2005, offers an actual and inspiring platform for the best in children’s brands; big favourites ánd exclusive or small start-up labels, national ánd international, will be there to present the new season’s hottest spring/summer 2014 collections. Buyers, designers, trend watchers, stylists and editors; every edition they are surprised again by trends in ‘small fashion’. Discover a new children’s world at kleine fabriek, 7 & 8 July in the Amsterdam RAI.

Also check this site and kleine fabriek’s Facebook- and Twitter for the latest news building up towards the summer edition of 2013.

We are looking forward to this summer!

Finally! After almost 10 years of renovation, restoration and alteration the Rijksmuseum will be open again! On Saturday 13 April 2013, the Rijksmuseum opens to the public with an entirely refreshed layout, fully renovated building, new public facilities, newly landscaped garden, read more

Kleine fabriek is getting ready for the summer edition of 7 & 8 July 2013. Current exhibitors can register first until April 12th. After that date we will start to allocate space to new brands. We hope you will join us again this summer to create a beautiful fair together.

EYE in Amsterdam is more than a movie theatre, showing productions that span the entirety of international film history: from silent films dating back to the start of cinema to the newest digital productions. It is also an exhibition centre and organises all kinds of projects and events related to film.

Barely three months after the success of MOAM&FOAM, initiator Martijn Nekoui strikes back in EYE with another refreshing concept: MOAM presents EYE&ME. read more

What is the sound of a house? A wheel? What do you hear when you are in love? The ‘Concertgebouw’ in Amsterdam is celebrating her 125th birthday and 2013 is filled with special concerts and other events. For example the concert series ‘Geheimen voor je Oren’. It takes children on a wonderful journey in the world of music, instruments and musicians.
From March 2 till the end of June. Click HERE for more information

Here she is, NINA. Her favourite colours are purple, blue, gold and silver. Curious? Watch the video and find out what this young creative girl has to say about her personal style!

The 16th edition of kleine fabriek that took place on Sunday 13 and Monday 14 January in the Amsterdam RAI brought a lot of inspiration, up-to-date trend information and a lot of extra’s. Take a look at the kleine fabriek #16 video here!

Kleine fabriek is already looking forward to the next season and hopes that the summer edition on 7 & 8 July 2013 will bring as much positive views together

The Onedayshop by HTNK fashion-matchmakers was at kleine fabriek to present a special ‘Story Store’ at the Blueprint area. Disarming was the sequence of videos made by Deon van Vliet, where children were interviewed about their favourite clothing items. Watch the first video and meet Julia: 7 years old and she will show you her wardrobe and tells you about her favourite pair of jeans.

Exhibitors and visitors also agree about trends too. As well as a noticeable amount of nature and wild animals for girls, and a strong fascination with ‘space’ and other discovery journeys for boys, the overall impression is much more toned down and quiet when contrasted with the loud, bright and  ‘bling’ children’s fashion we have seen in previous seasons.

The international well known magazine Kid’s Wear will present a trend book, especially made for kleine fabriek #16. The picture above gives you an impression..Curious? Don’t wait a second longer and see the trend book HERE.

Sustainability is a theme that has been mentioned frequently during kleine fabriek, as socially responsible business is becoming the new norm right across the industry, and calls for a reliable quality standard are growing in importance. An example of this feeling of sustainability at present is seen in a less perishable style read more

At the 16th edition of kleine fabriek, last Sunday 13 and Monday 14 January in the Amsterdam RAI, there was a refreshing and positive atmosphere. A busy Sunday, with a striking number of international visitors, was matched by the quality of the visitors attending on Monday, a day that traditionally attracts more press contacts. Feedback has hardly ever been so unanimous: the industry has finished its grumbling about the economic tide, the lion seems to have been tamed. “We all need to work a little bit harder and be more inventive, to break the cycle. And meanwhile, a whole new generation of brands and retailers have popped up that don’t know it any other way.” read more

Upcoming weeks, Amsterdam is in the full fashion-mode. After kleine fabriek last Sunday and Monday, Amsterdam Fashion week’s first Fashion Weekend starts from January 19, followed by Modefabriek starting on Sunday January 20th . With the Fashion Weekend, AFW wants to bring fashion from the catwalk to the sidewalk and introduce the consumer to upcoming Dutch fashion industry talents. Throughout the weekend over 50 events will be organized in the surroundings of Museum Square in the streets: Beethovenstraat, Cornelis Schuytstraat, Van Baerlestraat and PC Hoofstraat. read more

KF exhibitors: quite a few are based in Amsterdam. And surely they can give visitors from outside the city some tips.

Fons Cohen from Imps&Elfs is kind enough to share his favourite Japanese restaurant, right across the venue (RAI). “Hakata Senpachi is an authentic yakitori cafe where everything is grilled on coal.” He also has some shopping tips: “Of course I recommend our very own Imps&Elfs shop at Sloterkade! I also like Sukha (Haarlemmerstraat 110) with sustainably produced clothing, gifts and accessories from all over the world.” read more

Is it a coincidence that we see three great exhibits by female photographers at the Keizersgracht this January?  Take a stroll along the canal and compare: at Keizersgracht 609, FOAM Amsterdam shows the work of eccentric Diane Arbus (Sunday 13th final day: don’t miss it!). On the other side of the canal, at 672, stands the house of the Amsterdam regent family Van Loon. read more

Kleine fabriek is happy to mention: Imps&Elfs is back! Imps&Elfs introduces – next to the highlights of their fashion collection – a new lifestyle collection with 100% organic cotton bed- and bath products for babies and children. Imps&Elfs has explicitly chosen to launch at kleine fabriek “since this trade show serves a great percentage of the baby- and children’s market, because of its combination of clothing and interior.” The collection will be presented in the Object+ area, stand o015

The international reputation of kleine fabriek is time and again confirmed by the participation of a fantastic selection of children’s brands. Some of them have taken the opportunity to exhibit ‘Space Only’; neutral big or small exhibition spaces in the various areas, where brands can present themselves in an even more exclusive way than usually. Oilily, Nono, Tommy Hilfiger Kids, Supertrash Girls, Bengh per Principesse and Little Blond by Blond Amsterdam for example, read more

The floor plan of kleine fabriek is now available online. You can find all participating brands on show with their stand number, to make it easy for you to prepare your visit. For your convenience we have also listed the brands separately per area. Click here for the floor plan.

From autumn 2013, Little Label will show a new collection concept that will enable the brand more than ever to make a color statement. Seven years ago he started Little Label with a basic collection in which all styles could be combined. Two years ago there was a second line by the name Little Label deLuxe. This collection was presented twice a year as a trendy addition to the known basics. From winter 2013 are all coming together in a total collection under the name Little Label, of which parts change every season in style and color to match the latest fashion trends. The famous style read more

Next to all brands, including the new presentation concept Sta(i)rs for selected start up labels, kleine fabriek offers plenty of inspiration and shopping pleasure: don’t miss the HTNK Onedayshop ‘edition indigo kids’ in the middle of Blueprint, ánd the OPTIONS! pop-up store, a satellite of the design store by The Exchange Hotel, the most fashionable hotel in Amsterdam. By popular demand, also Helden & Boeven bookstore is scheduled for the show again, 13 & 14 january.

Have you already seen the ‘amsterdam’ area on this website? To make your visit to kleine fabriek and Amsterdam as pleasant and inspiring as possible, we made a selection of the nicest shops and best restaurants HERE. And If you wish to stay in Amsterdam during kleine fabriek, please check out a selection of the coolest (and closest) hotels as well.

For example Hotel The Exchange, located between shoarma- and french fries shops is the unimaginable narrow and steep entrance to the hotel, which wanders through three existing buildings. read more

Founded in 2010 by 2 women who met on the benches at the law university. Started with colourful women clothing and with that success the kid collection of le petit Lucas du Tertre quickly followed.
Flowers, stripes, stars retro prints, vintage fabrics and smart colours are words that suit the brand. For the first time at kleine fabriek, in the star area.

In order to offer clarity and to ensure that all brands presented are easy to locate, kleine fabriek divided the fair floor in 4 segments: Star, Industry, Blueprint and Object+. Kleine fabriek offers a segmentation that is differentiated by lifestyle, image and distribution. Every segment has its own stand design and look and feel. For all participating brands of the 16th edition of kleine fabriek, take a look at the brand list HERE.

The city of Amsterdam celebrates its history this year. Its canals for example exist 400 years. One of the many events taking place in 2013 is the Amsterdam Light Festival. You can enjoy a bit of this during kleine fabriek by walking the Boulevard of Light. Between de Munt and the Amstel hotel, the Amstel river and its surrounding area have been given a makeover with light sculptures made by (inter)national light artists. read more

Brands eligible for the new Sta(i)rs concept at kleine fabriek are start-up baby brands and children’s labels that have an outspoken or innovative design proposition. read more

Modefabriek BV, organizer of Modefabriek & kleine fabriek has a new COO: Joke van der Wijngaart. She has started per December, and will be responsible for the daily operation of Modefabriek BV. Joke previously worked for RAI Amsterdam, where she was Manager Food Fairs at Amsterdam RAI and MECC for 7 years. The experience she gained there will come in useful. read more

Danefæ is already a popular brand in Denmark and slowly but surely conquering Europe. The designs are highly recognizable with lots of stripes and bright colors. The figures that feature on the edgy designs are main figures from ancient Scandinavian tales, like Erik the Viking and the Mermaid from Copenhagen. read more

For kleine fabriek’s forthcoming edition an ideal presentation concept has been developed, especially for a select group of start-up and small-scale labels:  Sta(i)rs.

Sta(i)rs is kleine fabriek’s way to reach out to a whole category of brands that would otherwise not be able to attend, as they are still too small and young to be able to present in a regular stand. The Sta(i)rs concept gives these start-ups the chance to experience kleine fabriek and its visitors in a way that suits them. read more

Kleine fabriek has reduced the entrance fee for pre-registering visitors. If you pre-register online for the fair, your ticket will only cost you € 7,50 ex. VAT. Additionally it will save you time when entering the fair and it is much easier than registering at the door. Save time and money and register online NOW.

Meet Julius, the famous monkey created by Paul Frank. And come and see the clothing collection with Julius and other characters at kleine fabriek. Paul Frank will be represented by  Maglificio Simon agency from Italy and their Dutch agent The Kids Fashion Agency.

Another exhibitor worth mentioning is Bengh per Principesse. After a few editions of absence, Bengh per Principesse will make a grand comeback at kleine fabriek in the Star area.

Kleine fabriek is happy with the ‘première’ of Tommy Hilfiger Kids! Usually, Tommy Hilfiger operates exclusively from their own showrooms yet now makes an exception for kleine fabriek. A great compliment and a confirmation of the quality that kleine fabriek stands for. Come and see the Tommy collection at the Star area.

Modefabriek BV has received several complaints about suspect companies that try to sell exhibitors (paid) services in name of Modefabriek BV.

First there is the company Expo Guide

read more

On the first Saturday in November every year, about 50 museums in Amsterdam open their doors and organise special events including workshops, concerts, special tours and performances. Tasty food and drink is also on hand to help keep your energy levels up. Insider tip: Colouring the Last Supper in the Nieuwe Kerk.
read more

Almost 50 years Olily. The brand was founded in 1963 and still going strong. From a children’s clothing line to a colorful international lifestyle brand. Started at a time children’s clothing was a smaller version of adults’ clothing the brand chose its own direction. The brand motto: make new thing happen is still valid. Oilily participated all 15 editions of kleine fabriek and this January the new collection will be presented again in the area Star.

We are happy to welcome the first newcomer of the season: Indikidual! This British/Swedish brand makes clothes for all kids aged from 3 months to 7 years and their style is cool, silly, creative and for boys and girls the same. Funny detail is that all pieces in the collection are nicknamed after little indikiduals that provided inspiration for the range. Say hello to Nodgers, Minty, Wriggles, Dogga Dogga and many others and visit them 13 & 14 january at kleine fabriek

Petit Bateau loves Carven and so do we. The two French fashion houses started a collaboration and the result is this capsule collection. Beautiful, elegant and chic designs for women, men and boys & girls. At first sight a quite simple wardrobe, but it perfectly combines Petit Bateau’s expert quality with Carven’s inventive, elegant shapes. read more

From this week the renewed Stedelijk Museum is open again for public. After a renovation of eight long years everyone can enjoy the beautiful collection again in a new environment. In the opening week and the following months they think of the children as well. On several Sundays you can enjoy a special workshop in the studio’s, each with another theme. read more

Neon means new. And it once was probably. But these days the revival of neon will rather exert nostalgia for most people. Anyway, every generation has the right to have its own neon trend and today’s kids can expect one in the spring of 2013. Parents who don’t feel like going back to the 80′s don’t need to worry: a neon accessory is enough to spice up a basic look.

Planning an European city trip? Don’t forget to stop by the following store: Piu et Nau in Barcelona. Address: Ferran Agulló 1, Barcelona

Charlston dress, grey, shark blue, basics: not typical words that spring to mind when thinking of Barcelona. Although this is the city where Piu et Nau is based and where they opened their flagshipstore. read more

Floral ruffle dresses can easily be found at each kleine fabriek. This Summer however, when checking out the brands with jeans and sportswear we saw that flowers can be ‘cool and street wise’ as well: colourful photo prints, bright floral accessories and even bed covers were everywhere. After our lunch at the matching KF cafe we concluded that flowers are a trend to be expected.

Planning an European city trip? Don’t forget to stop by the following store:  Gy’Bell in Cologne

Cologne in Germany is well known amongst Europeans for its huge gothic cathedral, the river Rhine, its popular beer and its very own crazy carnival. Actually tourists from all over the world come to visit the city and those renowned sights. But do they come for shopping? Well, they better should, since fashion designer Isabel Schruf founded her label Gy’Bell and opened her studio shop in the middle of downtown. read more

Yes, this weekend is the official launch of  ‘My First Car’ by Viktor & Rolf for Bugaboo. It was already presented in Paris last June, but now available in selected stores.

Bugaboo collaborated together with fashion designer duo Viktor &  Rolf to create a brand new exclusive limited edition. The result of this collaboration includes the new Bugaboo Cameleon3 and matching footmuff and is inspired by a convertible car. read more

Visiting an European capital this holiday? Don’t forget to stop by the following store: Young Versace boutique.
Milano, via Borgospesso 15 A, 20121

Milan is located near popular summer locations as lake Como and the lake Lago Maggiore. So if you want to schedule a serious shopping day, Milan is the perfect place. Al the great Italian and well known international brands are situated here with their own brand store. The Italian fashion house Versace has opened its first Young Versace store ever in Milan, December 2011. read more

Exactly 12 months ago kleine fabriek’s big sister ‘Modefabriek’ launched her blog. The blog is written in English and covers fashion, brands & shops, design, places, music & videos. The blog aims to offer quality content and serve as an informative and inspirational platform. It is written by bloggers from the Modefabriek organisation and a group of regular and guest bloggers. Every blogger will share his or her knowledge within his or her area of expertise. As a result, the Modefabriek blog will provide a detailed and diverse overview of everything that matters at the moment in the field of fashion, not only in Amsterdam and the rest of the Netherlands, but elsewhere as well. Within one year the blog team expanded to 22 people. Read here all their inspiring stories.

Our media partner kid’s wear magazine made this inspiring short movie of kleine fabriek. Have a look to find out what the collections are all about.

The biggest floor space went to the Star area for high-end fashion brands like Bellerose, IKKS and Petit Bateau and for brands with a distinctive own handwriting such as Kidscase, Logoshirt and Molo Kids. Wintermans Agenturen, that represents among others Little Marc Jacobs, Timberland, Guess and Frankie Morello was delighted: “We are very satisfied, we have a splendid location and a very good fair with great reactions to our brands.” A bit further, Belgian Alain de Vreese from Stones & Bones says: “Kleine fabriek is compact and flexible, well-timed, and -quite important for us-  it attracts a lot of international visitors. The Netherlands is trendsetting in the colourful fashion that catches on everywhere now.”

Via tough metal-grey Industry area for ‘high trend-sensitive’ denim- and sportswear-related brands like Björn Borg, O’Neill, Tumble ’n Dry and Japan Rags visitors encountered the cool Blueprint area that was designed like a ‘building site’ surrounded by scaffolding. In this innovative denim area market leaders like Levi’s and Diesel met with smaller innovators like Retour Denim de Luxe or real street culture icons such as Etnies. Many visitors had to ‘acclimatize just a moment’ but as Diesel’s Vanessa Reijnders remarked: “Now is just the right time to innovate. For the children’s market this innovative style might seem a little strange, but we already know Blueprint from Modefabriek and are very positive.” Levi’s also reacts enthusiastically: “it is fresh, new and it brings vivacity.”

In front of the beautiful Europahal visitors were introduced to the new Object+ area, formerly known as Home & Gift. In a minimalistic light grey setting the best children’s lifestyle brands presented the most beautiful bed linen, children’s room art, schoolbags and design toys. Rosie Flo’s colouring books from the UK exhibited for the first time at kleine fabriek. Owner Steve Kamlish is pleasantly surprised. He noticed children’s fashion stores come here to look for unique goodies to spice up their clothing collections and his first impression of kleine fabriek was “relaxed, well organised, happy atmosphere and a lot of press.”

During this 15^th edition of kleine fabriek, we present you trend space. Our exhibition and trend book will provide visitors, exhibitors and other interested parties with an insight into various emerging trends.

Kleine fabriek trend book includes research on emerging fashion trends, in order to provide the best possible buyer advice. The book also discusses trends in children’s retail. Furthermore -and perhaps most importantly- the book starts by demonstrating how today’s young generation differs from other generations. In addition to kleine fabriek’s own research, various trend agencies have also contributed to this book, including Trend Bible, Mudpie, BLOEI creative innovation, the Cool Collector and Trend Spire, who present their visions of future trends.

View here kleine fabriek trend book

Debuting this edition is the ‘indigo kids’ variant of the HTNK Onedayshop in the Blueprint area. This infamous design pop-up store is curated by Amsterdam based fashion-matchmaking office HTNK, especially for kleine fabriek. Also new is the designer ‘paper pop-up store’ by LikeStationery with a beautiful selection of notebooks, greeting cards and paperclips. And after all, don’t miss out on kleine fabriek bookstore offering cool and special books.

MARC WHO? MARC JACOBS, the ultimate contemporary designer, the New York phenomenon of today’s fashion scene. He is the head designer for Marc Jacobs, as well as Marc by Marc Jacobs, a diffusion line. With more than 200 retail stores in 80 countries. He has been the creative director of the French design house Louis Vuitton since 1997 and started the children’s line Little Marc Jacobs in the summer of 2007.

LITTLE MARC JACOBS offers kids a range of casual yet luxurious clothes and accessories that draw inspiration from his collections for adults. Designed for kids from newborn to 14 years. Besides Little Marc Jacobs the agency ‘Wintermans agenturen’ will bring more mini-me collections, such as Fendi, Roberto Cavalli and Guess. Visit them in the Star area.

A ‘must have’ in most summer wardrobes are  Havaianas flip flops, cool Etnies sneakers and comfortable Toms shoes with the ‘one-for one’ concept: with every pair purchased, TOMS will give a pair of new shoes to a child in need. These three popular brands are all present at kleine fabriek.  Favourites with a more classic style are the high quality Gallucci shoes, Old Soles and newcomers from Spain Mon, Manuela de Juan. From France the cute eco-firendly Easy Peasy and this is just a small selection from the range of shoe brands that are present in 3 different areas: Star, Industry and Blueprint.

Blueprint at last, is the new area for denim, where a development towards authenticity and innovation can be seen. In this cool and rudimentary setting, market leaders like Levi’s, Diesel and Replay show their highlights, but also the coolest street wear brands like legendary skateboard shoe label Etnies. And fearless youngsters like Retour Denim De Luxe with their favourite tall skinny fit, and the cool leather children’s belts by Cowboysbelt. Something old, something new, from all 4 areas Blueprint might be the coolest. Click here for all the brands in Blueprint.

Object+ is the new name for the Home & Gift area where the most beautiful lifestyle brands gather in a minimalistic light-grey decor. Here you will find international successful Dutch brands such as Koeka, that always complements its baby- and children clothing line with matching accessories, toys and children’s room textiles, and Pakhuis Oost, favourite for their inspiring collections of fashion- and interior accessories made from cool materials like metallic leather or indestructible and ecological paper. read more

Where to go & what to do in Amsterdam
Inside tips of KF exposanten
Tessa Schön, gsus sindustries

The headquarters of gsus are situated in Amsterdam, so not surprisingly, Tessa and her colleagues can recommend plenty of spots in the city. To name a few:

restaurant
“Brix Food ‘n’ Drinx  is a small cosy bar/restaurant, modernly styled and frequented by a young crowd. On Sunday’s and Monday’s one can expect live jazz. It’s in the ’9-straatjes’ area, so perfectly situated!”
Wolvenstraat 16, 1016 EP Amsterdam
www.cafebrix.nl

“Also in the old city centre one can find hotspot Bo Cinq. It’s both a restaurant (French-Arabic cuisine) and after-diner-hangout, with a long concrete bar and an enourmous lounge with sofas and easy chairs.” Prinsengracht 494, 1017 KH Amsterdam
www.bo5.nl

shop
“We are quite proud of our new gsus shop that just opened at Koningsplein, right in the centre. It does not carry the kids collection but it very nicely visualises what today’s g-sus stands for. It is designed according to our philosophie ‘made by instinct’.”
Koningsplein 8, 1017 BB Amsterdam

“The Haarlemmerdijk  is a nice street to check out. You can find a small place called Papabubble where brightly coloured candy and lollipops are ‘hand made’ right in front of you.” Haarlemmerdijk 70, 1013 JE Amsterdam
www.papabubble.nl/

Bellerose is,
Born in 1989,
Belgium brand,
Bellerose men’s – 1989,
Bellerose women’s – 1998,
Bellerose kid’s – 2002,
Bellerose retail in 4 countries,
Bellerose wholesale in 15 countries.

Bellerose is present at kleine fabriek

SALON/Istanbul, held from June 30 until July 15 2012, is a crossover event that aims to create inspirational dialogues and experiences in art, design and fashion and seeks to tread outside the boundaries of disciplines and regular spaces.
Kleine fabriek’s participant since the first edition Kidscase, is part of this event. The exhibition BEGINNINGS crowns the long-term and fruitful collaboration between Kidscase and photographer Annemarieke van Drimmelen. read more

Emile et Ida is one of the newcomers kleine fabriek is happy to welcome this edition. The brand was created in 2007 and the first collection was in shops in summer 2010. They are based in France, just near Paris. The brand is available in shops all over the world and
now the Netherlands will discover this beautiful brand inspired by vintage old pieces. The collection is made by soft fabrics and has a romantic style for girls and some rock for the boys.

You can see it yourself,  because Emile et Ida are present in the Star area and will be represented by INK agency who also bring the brands Mini Rodini and Broer & Zus to kleine fabriek.

Industry is the tough metal-grey area for ‘high trend-sensitive’ denim- and sportswear-related brands like colourful underwear label Björn Borg, equally famous sixty-year-old surfer label O’Neill, headstrong Dutch gsus sindustries and modest Belgian brand American Outfitters. Besides these ‘big boys’ there are also younger children’s fashion successes like Amsterdam’s Tumble ’n Dry, and Japan Rags’ cool little sister Little Cerise. View here the rest of the brands in the Industry area.

Ode to photo album in Foam Amsterdam

Album Beauty is an ode to the vanishing era of the photo album. Creative Erik Kessels (1966, The Netherlands) made his career in advertisement and is a collector of vernacular photography. He spent many days at outdoor markets and junk stores, collecting amateur narratives of family history. For photography museum Foam he used these to create an unorthodox installation.

29 juni – 14 oktober,  Foam Amsterdam
Keizersgracht 609, 1017 DS Amsterdam

New this summer is the Trend Space, for a preview of flourishing trends in children’s fashion, -lifestyle and -retail. A special area with an exhibition and a free trend book, where kleine fabriek’s own trend watcher will be available to advice on what to buy, how to furnish your store and to answer all other trend related questions. Kleine fabriek’s trend book, a cooperation with trend forecasting companies Trendbible, Mudpie, Appletizer, The Cool Collector, Trendspire and Bloei, will be free to download at this website from the moment kleine fabriek opens its doors on Sunday July 8th.

Sonpakkies are produced in  South-Afrika. In this way, Dutch brand Sonpakkie contributes to the development of the South-African economy. Wearing Sonpakkies means well-protected outer fun (UV protection factor 80) for babies, kids and teens, looking cool anyway. In the Star area at kleine fabriek you will find their collection, that consists of rash- and suntops, shorts and skorts and caps, heads and bandana’s. Good to know: to reinforce the battle against skincancer, 4% of all Sonpakkie’s turnover is donated to a good cause that fits the brand (in 2011 for example it was the Dutch Cancer Society KWF).

Read here the column of our media partner Sanoma Media (Dutch only)

We think Diesel needs no further explanation, but we are happy that they are present at kleine fabriek with the lines Diesel kids and Diesel kids underwear.

Snor Publishers is a small Dutch publishing house which is well known on the Dutch gift- and lifestyle market. Their books and apps are well designed, informative as well as quirky. Their focus is on modern parenting and on gift and cook books. On kleine fabriek they sell their books to gift- and babyshops. Now they finally go international, so that the international visitors of kleine fabriek can order their books as well. Two of their titles: ‘Relax Mama’ and ‘Liebe Mama’ (Dear Mom) will be released in Germany from the 1th of July with co-publisher Coppenrath Verlag. read more

With its bright and white stands, Star is mainly for fashion brands with a distinctive own handwriting like the New York label Little Marc Jacobs, French Petit Bateau and winner of the ‘Best Danish Kids Wear Clothing’ award in 2011 Molo Kids. Italian input comes from Silvian Heach kids and the sturdy junior collection of dream car manufacturer Ferrari. Dutch Kik-Kid is present as always, as are Jottum, Oilily, Lief and – returning – Noppies. read more

Maybe you have seen these bathing suits al ready during your holiday or on the beach. These so-called ‘floating suits’  are ideal for your child to get used to the water. read more

Rosie Flo’s colouring books is one of the newcomers in Object+. With twelve colouring books now in the range, all on different themes and some with unusual paper stock, they also introduced postcards, posters and a beautiful colouring fashion show to construct. Rosie Flo remains true to the initial interest in the encouragement of drawing and colouring and often hear that Rosie Flo isn’t just enjoyed by children, adults can’t resist joining in too. Come and see them at kleine fabriek.

Where to go & what to do in Amsterdam
Inside tips van KF exposanten
Maarten Klaassen, Claesen’s

Maarten Klaassen still loves his old home town and is happy to share some of his favourites.

restaurant
Café Restaurant Dauphine, based in a former Renault showroom, has a modern brasserie setting and menu. Great for groups. And with a parking garage.
Prins Bernhardplein 175, 1097 BL Amsterdam www.caferestaurantdauphine.nl

shop
Appel 67 is a small fashion boutique situated in a neighbourhood with plenty of other nice shops and cafes. 2e Jacob van Campenstraat 1, 1073 XN Amsterdam www.appel67.com

secret tip
Close to Amsterdam RAI you can find one of the first Italian ice cream parlours in town: IJssalon Venetië.
Scheldestraat 68, 1078 GM Amsterdam

Since the successful introduction of the Soopl Fashion Trolley at Modefabriek in 2007 no Fashion professional can do without. And just like every season, Soopl gives you a helping hand at kleine fabriek by offering: read more

From 16 June, Hermitage Amsterdam will be showing the works of world famous impressionists in a major exposition named ‘Sensation and Inspiration’. Monet, Renoir, Cézanne… All big names united in a wonderful building! Go see how their view on nature and colour changed the arts.

In this month full of football games, we thought to bring you a message about Monta Juniors. Children’s clothing brand Monta Juniors for 2013 has a sport casual spring collection, with texts, photos and graphic prints. The collections has a strong mix of fashion and sports for boys and girls. Inspiration for the artwork for the boys collection comes from iconic posters with hero oneliners in many languages. Monta uses the Nr. 9 (striker) and the Nr.10 ( playmaker). Last year Monta Juniors launched a girls collection that, because of great success, will be continued. Come and see it at kleine fabriek in the area Industry.

Beach Heroes is a German based brand with uv protective swim wear for kids. This new collection includes dresses, baby bodies, panties and colorful shirts, all certified UPF 50+. So little surfer dudes and mermaids can splash around and enjoy the sun as long as they want.  Beach Heroes is a newcomer at kleine fabriek, and you will find them in the area Star.

PS: With each piece you buy, you donate  €0,50 to the German Childrens Cancer Foundation.

Where to go & what to do in Amsterdam
Inside tips from KF exhibitors
Merel Verbrugge, Kidscase

restaurant
My favourite restaurant at this moment is Wilde Zwijnen. Basic cooking with the best ingredients.3-courses €30,00.
Javaplein 23 hs,  1095 CJ Amsterdam
www.wildezwijnen.com

shop
De winkel van GUUS. A life style shop with great gifts, all produced socially responsible.
Rozengracht 104, 1016 NG  Amsterdam
www.dewinkelvanguus.nl

secret tip
From June 30 – July 15 we participate in ‘SALON’ together with our regular photographer Annemarieke van Drimmelen. SALON is a cross-over experience in art, design and fashion and organises a route through the city during those weeks. www.salon1.org

A collection of art-driven onesies and shirts for kooky children. Each limited-edition piece is created with a dose of love, a pinch of madness, and full color, all-over sublimation printing.Designed and made in the Philippines, inspiration comes from the hot, colorful, and chaotic surroundings of Manila, the country’s capital.The brand began in 2008 by AJ and Audrey Dimarucot. AJ is an artist specializing in t-shirt graphics. He has designed for example the late Michael Jackson, Alicia Keys, the band Panic at the Disco and many other people and companies. In just two years, the googoo&gaga’s designs have attracted distributors in Singapore, Malaysia, Australia and Canada. This year, googoo&gaga will be available in Europe and for the first time in the segment Star, at kleine fabriek.

With the reopening of the renovated Scheepvaartmuseum (National Maritime Museum) last year, Amsterdam has regained one of its most important museums. Het Scheepvaartmuseum houses one of the world’s biggest collections of nautical art and artefacts, including globes, paintings and ship models. The collection is the backbone of various exhibitions about the Netherlands and the country’s elemental connection with the sea. Stimulating, interactive exhibits – with film and sound fragments – bring 500 years of maritime history to life for all ages. Make sure to visit ‘De Zeereis’ (Voyage at Sea) to experience a virtual sea battle of the 17th century.  Another big attraction, both literally and figuratively, is the replica of the Dutch East Indiaman the Amsterdam, docked alongside the quay.

International children’s brands will be showing their new collections 8 & 9 July at kleine fabriek. This summer issue of the international trade show, buyers will be able to find the most beautiful children’s fashion, shoes, interior products, accessories and gift collections.  See you at kleine fabriek!

Save time and money register online HERE

Read here the column of our media partner Sanoma Media (Dutch only)

Snoozebaby is, also thanks to their continuous presence at kleine fabriek, one of the leading brands of baby textile accessories in the Netherlands and  other countries. Snoozebaby is well known for their ultra-soft and functional baby products and always recognizable by the labels attached to the product. In seven years Snoozebaby has grown from 0 to 1000 points of sale in 30 countries. One of their newest products is the Magical Cube, check it out at kleine fabriek.

Last edition of kleine fabriek we asked the exhibitors to show us their favourite item of the collection.

KF #14 – Ezsox:  “Ezsox brings sox with a story. The loops give kids a good grip for pulling over tiny toes, while the characters show them what side is up. Ezsox makes kids more independent and saves parents a daily hassle.”

Coming edition, kleine fabriek offers a segmentation that is differentiated by lifestyle, image and distribution.
Every segment has its own stand design. By incorporating the following segments, kleine fabriek hopes to create more clarity for retailers, as well as for press and exhibitors.

Object+
The area for brands with collections consisting of toys, bed linen, furniture and interior accessories.
Star
Star is meant for brands with a distinctive own handwriting. The fashionable collections range from clothing to shoes and accessories.
Industry
The area for fast moving brands. Industry brands are trend sensitive, on top of the market and can adapt fast to the consumer’s needs. Sturdy collections for kids and teens.
Blueprint
The blueprint area is for those brands that have a strong emphasis on jeans in their collection. Jeans is at the core of their identity.

Monamici’s spring/summer 2013 collection is a fresh summer mix of flowers and hearts,  small checks and stripes, soft tones and bright colors.
Mixed but matched – just like kids want it!

A new communication, a new tone: IKKS launched their new campaign -IKKSBELIEVESINYOU- where they spotlight the rising stars of this moment. We are pleased to welcome them at kleine fabriek!

PS check here their rising stars.

Not all children like to eat a typical kids menu of hamburger, hotdogs and fries. Families who are ready for something more adventurous can check out a great selection of Amsterdam restaurants during the upcoming Restaurant Week Kids. From April 29th to May 6th all kinds of eateries offer a special gastronomic menu for children and their company. We gladly recommend Restaurant Stork that is situated close to our office and has a great view, as well as Bridges, to be known as one of the best restaurants in town. A three course dinner is offered for €30 for adults and €15 for kids. A 3 course lunch is €25/12,50. Of every meal €1,50 is donated to charity organization Cliniclowns.

Last edition of kleine fabriek we asked the exhibitors to show us their favourite item of the new collection.

KF #14 – Toms:  “In this glitter style, Toms become more of a fashion statement, but never over the top because of it basic classic model!”

Amsterdam has got a new cultural hot spot. Eye, the Dutch national film institute, moved from it’s cosy historic building in Vondelpark to the waterfront on the North side of the city, opposite Amsterdam Central Station. It’s new home is quite spectacular, giving the impression a space shuttle landed on the banks of the IJ. Eye is more than a movie theatre, showing productions that span the entirety of international film history: from silent films dating back to the start of cinema to the newest digital productions. It is also an exhibition centre and organises all kinds of projects and events related to film. For children there is a special program a few days a week, with special events during the holidays. Last but not least: it is a great spot to have lunch or diner with a view, inside or outside. Pedestrians and bicyclists can hope on a free ferry behind CS to reach Eye.

Last edition of kleine fabriek we asked the exhibitors to show us their favourite item of the new collection.

KF #14 – Joe Color:  “We love this jacket. Sure, it’s not for everyone but if you feel gutsy and you’re into bright & shiny, this is the one to have. When fed up with mainstream, Joe Color is the brand to buy!”

Those of you that visited kleine fabriek in January will probably remember our ‘dot’ theme. And it’s funny how you start seeing dots everywhere once you got them on your mind. We noticed plenty in the collections shown by exhibitors. Maybe we were all inspired by 84 year old Japanese artist Kusama and her World of Dots. She began using polka dots in her artistic work when she was only 10 and they have been part of her artistic signature ever since. We’d love to check out her present exhibition at the Gallery of Modern Art in Brisbane Australia, or Tate Modern in London,  but even online she is amazing!

Last edition of kleine fabriek we asked the exhibitors to show us their favourite item of the new collection.

KF #14 – Zoeppritz (home & gift area): “Our elephant lamp is our best sold item. We hear it is not easy to find interesting things for the boy’s room, so this elephant definitely fills a gap!” (German firm Zoeppritz since 1828 is represented by Aricamare in the Netherlands.)

Amsterdam based brand Kidscase just sent us their new FW12/13 lifestyle photos, made by Dutch fashion photographer Annemarieke van Drimmelen. Van Drimmelen exhibits all over the world and works for well-known fashion magazines. Her ‘Between Us: A Model’s Life’ documentary photo project was shown during the Downtown-programme of New York Fashion Week last September. As you can see, Kidscase & Annemarieke van Drimmelen: a perfect match. read more

Last edition kleine fabriek took place on 15 and 16 January 2012.  Hall 8 of the Amsterdam RAI with 13.000 sqm, was filled with a strong variety of renowned favourites and exciting new brands. Children’s fashion, shoes, accessories and a real home & gift department: all product groups were well represented. At the 263 stands, 5.500 buyers found 393 brands from 26 different countries. Exhibitors were thrilled about the fact that foreign retailers (more than 20% of the total number visiting) and above all Belgians and Germans, again found their way to the trade show. After this positive start of the buying season, the whole sector can be of good cheer.

Last edition of kleine fabriek we asked the exhibitors to show us their favourite item of the collection.

KF #14 – Petit Bateau: “This yellow rain coat is famous. It has been part of the collection for years and is typical Petit Bateau for many people. It’s amazing how the perfect raincoat never goes out of style.”

KF #14: The lay-out of the fair floor and the clear segmentation were well received by the visitors. Right at the entrance, two huge gates showed the way to the home & gift department and the KF allee. The baby brands and “teen jeans” were also clearly grouped together. New nearly ‘couture’ brand My Little Dress Up showed their collection in KF allee, along with Little Marc Jacobs, Yporqué, Soft Gallery, Lucky Wang, Twin-Set Girl, Ninaluna, Dreamers, Patrizia Pepe, Etnies, Rubber Duck and Sprout by Gro.
My Little Dress Up’s designer duo was very satisfied about their first trade show experience. “Our collection is not that easy so we are super happy with all positive reactions we received here. All significant magazines have visited and their enthusiasm confirms we are on the right track.” Also Bertoy had an excellent fair: “Crocodile Creek again went great. And our new brand Green Toys that is made of recycled plastic milk jugs also got a lot of attention. It was great to hear that several journalists already knew it from the United States and are happy that it is now available in the Benelux. After all, they are the trend watchers.”

Last edition of kleine fabriek we asked the exhibitors to show us their favourite item of the new collection.

KF #14 – Petrol: “I love the art work of this hooded sweater. It makes it one of my favourites. Also because of the wonderful soft coton that has been used.”

Last edition of kleine fabriek we asked the exhibitors to show us their favourite item of the new collection.

KF #14 – Airforce : “For Fall/Winter 2012 we are especially fond of our new coats and jackets. The buckle is a new detail and the changeant fabric gives it a luxurious look and feel.”

Danish brand Outfitters Nation did not have a regular stand at kleine fabriek, but participated in the event with a so-called flash mob: a group of swinging teenagers showed the new outfitters nation collection.