The 20th edition of kleine fabriek, which took place last Sunday 18 January & Monday 19 January at the Amsterdam RAI, was chic, complete and future-proof. The graphic black-and-white design, the newly designed presentation area right in the entrance and the intuitive brand layout went down well with visitors, and the lectures were more popular than ever. The development of kleine fabriek from being a trade show to a complete children’s fashion platform of the future was broadly acclaimed by participants and visitors alike.
During the lecture ‘Children’s wear in the Netherlands, trends challenges and opportunities’, Wouter Geerts, Research Analyst at Euromonitor in London, painted a realistic picture of the children’s fashion sector on a global level. He provided ‘take-aways’ for the higher end of the sector in which kleine fabriek operates. Designer brands enjoy success with their junior collections, not least thanks to celebrities appearing in the media with their ‘mini me’ children dressed to a tee. Ethics and sustainability have proven to be solid added values in children’s fashion
Björn Agency is the perfect example of such a frontrunner when you think of ‘ethics and sustainability’. Frans Passchier and his sister Martine Passchier explicitly chose sustainable labels when they started their agency three years ago. “We know too much about this sector to not make that choice.” Frans, who previously worked in media consultancy, tells how he encountered a conservative market: “I once did a tour of shops, but that ended up being totally impractical! What we need is to be adaptive: to adapt with the times and make smart decisions based on information.
Take a look at our facebook page and Intagram for the first pics of last edition kleine fabriek, 18 & 19 January 2015. Mediapartner Prêt à Pregnant / Prêt à Mama had a pop-up studio during kleine fabriek discover all trend reports, styling report part 1 & 2 and of course the best dressed fashion moms!
Modefabriek bv organiseert (mode)evenementen in Amsterdam waaronder Modefabriek, kleine fabriek en Denim Days. Deze hoogwaardige evenementen staan bekend om hun unieke uitstraling, waarbij het zakelijke aspect hand in hand gaat met een inspirerende beleving en vormgeving. Jaarlijks bezoeken meer dan 50.000 professionals deze evenementen.
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SALES MANAGER KLEINE FABRIEK
Rebel in the House brings you 6 amazing brands from inspiring and fashionable Korea. Each of them with their unique identity and style. From classy chique to funky and edgy. Come to the kleinefabriek in Amsterdam where we will present them all: Annika, Amber, Bien a Bien, Mery Jane, Sweven and Peach & Cream (see photo). Stand 018.
A selection of the new and well-known brands that will be at this 20th edition of kleine fabriek > baby anne-cy, koeka, bien a bien, hilda.henri, carrément beau, colorado denim, en*fant, gsus junior, guess, american outfitters, gymp preminimes, ikks, ine de haes, jan van trier, imps & elfs, knast by krutter, les rêves d’anaïs, levi’s, lulujo, retour denim, marc o’polo junior, kenzo, milestone cards, mini a ture copenhagen, nice things mini, nickelson junior, patrizia pepe, shoesme, småfolk, sorry 4 the mess, uitgeverij snor, zadig & voltaire, bellerose. and more..
Check all information about the particiating brands HERE.
New and innovative: the fun and functional bed linen by Louis le Sec. To help parents keep their cool when faced with small daily disasters (potty training, bedwetting, mild childhood illnesses – regurgitation, vomiting, bleeding, – spilled bottles). To give children bed linen they love and that helps them through these difficult times without the stress. Louis is
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