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summer edition apply now

 save the date kleine fabriek 5 & 6 july 2015

Preparations for the 21th edition kleine fabriek are in full swing! On 5 & 6 July, kleine fabriek will equip visitors with creativity and inspiration crossing product groups of children’s fashion, accessories, interiors and toys in Amsterdam. 

Are you interested in participating? Click HERE of contact us at info@kleinefabriek.nl

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vacature sales manager kleine fabriek

Modefabriek bv logo

Modefabriek bv organiseert (mode)evenementen in Amsterdam waaronder Modefabriek, kleine fabriek en Denim Days. Deze hoogwaardige evenementen staan bekend om hun unieke uitstraling, waarbij het zakelijke aspect hand in hand gaat met een inspirerende beleving en vormgeving. Jaarlijks bezoeken meer dan 50.000 professionals deze evenementen.

Wij zijn per direct op zoek naar een ervaren

 SALES MANAGER KLEINE FABRIEK

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Aftermovie January 2015

kleinefabriek 15 01 by RVDA 6163

 
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freelance creative projectleider (dutch text only)

Modefabriek bv logo

Modefabriek bv organiseert (mode) evenementen in Amsterdam waaronder Modefabriek, kleine fabriek en Amsterdam Denim Days. Deze hoogwaardige evenementen staan bekend om hun unieke uitstraling, waarbij het zakelijke aspect hand in hand gaat met een inspirerende beleving en vormgeving. Jaarlijks bezoeken meer dan 50.000 professionals deze evenementen. 

Modefabriek is continu in ontwikkeling en heeft een constante behoefte aan het (verder) ontwikkelen van zowel de bestaande als nieuwe projecten en evenementen. Hiervoor zijn wij per direct op zoek naar een ervaren:

FREELANCE CREATIEVE PROJECTLEIDER

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the fun side of shopping

jellycat by RVDA 6965

The new mixed-up layout of kleine fabriek is highly appreciated and enables visitors to experience the fun side of shopping. Marc Janse from Mertex would have been presenting his luxury Jellycat soft toys in Object in the past, but now that he can boast de Bijenkorf, Big en Belg and Sissy Boy among his customers, he feels very much at home between the fashion brands. “We’re very pleased with the atmosphere and type of customers at kleine fabriek. Traditional shops are not enough. Paprika in Haarlem, for instance, where you can drink a cup of great-tasting coffee while admiring beautiful product presentations, is the way of the future. When I need something, I order it online. When I go shopping, I want to enjoy myself.”

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Tumble ‘n Dry & Gsus: Team Work

kleinefabriek 15 01 by RVDA 6056

During our conversations with exhibitors at kleine fabriek, we noticed that a lot of the brands are focused on the operation of their business. Working together, especially together with the retailers. Rosemarijn Hermans, sales manager at Tumble ’n Dry and Gsus Junior, endorses the strength of the ‘collective approach’. We are sometimes compared with a sect because of how intensively we work as a team in order to get the best out of each other. This is also how we approach our customers.

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KF #20 looking forward to the future!

kleine fabriek #20

The 20th edition of kleine fabriek, which took place last Sunday 18 January & Monday 19 January at the Amsterdam RAI, was chic, complete and future-proof. The graphic black-and-white design, the newly designed presentation area right in the entrance and the intuitive brand layout went down well with visitors, and the lectures were more popular than ever. The development of kleine fabriek from being a trade show to a complete children’s fashion platform of the future was broadly acclaimed by participants and visitors alike.

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trends, challenges and opportunities

lecture euromonitor kleine fabriek

During the lecture ‘Children’s wear in the Netherlands, trends challenges and opportunities’, Wouter Geerts, Research Analyst at Euromonitor in London, painted a realistic picture of the children’s fashion sector on a global level. He provided ‘take-aways’ for the higher end of the sector in which kleine fabriek operates. Designer brands enjoy success with their junior collections, not least thanks to celebrities appearing in the media with their ‘mini me’ children dressed to a tee. Ethics and sustainability have proven to be solid added values in children’s fashion

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